pellinore
Life sucks and nothing good can come of it.
- Joined
- Jun 16, 2011
- Messages
- 1,997
Our store is one of the hundred stores to try out this pilot program.
With this program you buy a "prepaid" American Express card that is decorated with the Target RedCard logo. Once you buy a card, you go online and "unlock" the features of this prepaid card....the features are the same as a regular RedCard...the 5% off, free shipping, 120 days to return......yada yada yada.
One real big plus to the prepaid card is that, since it has "American Express" on it the card can be used at any store.....like the old VISA RedCard.
Another plus is that guests can get their card without having to have a check.....just their drivers' license.
As long as guests keep loading the card then all is good.
This really seems to be a great idea.....except for the fact that when a guest buys the prepaid card, it doesn't count towards getting the RedCard conversion rate.....and the 5% only comes AFTER the guest goes to "unlock" the card.
So far it seems like this is a great idea.
My question....for other stores trying out this pilot program......how has this been working out for you?
With this program you buy a "prepaid" American Express card that is decorated with the Target RedCard logo. Once you buy a card, you go online and "unlock" the features of this prepaid card....the features are the same as a regular RedCard...the 5% off, free shipping, 120 days to return......yada yada yada.
One real big plus to the prepaid card is that, since it has "American Express" on it the card can be used at any store.....like the old VISA RedCard.
Another plus is that guests can get their card without having to have a check.....just their drivers' license.
As long as guests keep loading the card then all is good.
This really seems to be a great idea.....except for the fact that when a guest buys the prepaid card, it doesn't count towards getting the RedCard conversion rate.....and the 5% only comes AFTER the guest goes to "unlock" the card.
So far it seems like this is a great idea.
My question....for other stores trying out this pilot program......how has this been working out for you?