Since target has really started advertising deals around the store with signage about cartwheel it has gotten out of control. People want the deals without making the effort.
Also the grey/white signs do not help with explaining to guests they need the app. i think honestly they should have a cartwheel command center or something in every store where people can go search for deals, print off the barcode, download the app and get help from a tm if there are issues, learn about cartwheel either by watching a short video or having a tm explain it. Expecting cashiers to explain what it is, help the guest with issues, then ring them up/check their items, while being f+f+f, and not getting a line? kinda nuts and at least in my store a lot of cashiers are backups who have other jobs to get back to. if target wants this program to succeed they need to invest even more $$$ in it.