trgt5plus
I'm the one who reads the handbook
- Joined
- Aug 18, 2014
- Messages
- 19
I know there has been a lot of talk about VML and man do I have a lot of thought on the subject.
Ok so here goes , first I think there are a lot of misconceptions as to what the job is.
First yes it pay grade 17 but no your not a SrTL. The reason they made the position a pg17 was so they could attract more external candidates, yes target wants externals with degrees for this position. Plain and simple pg17 so they can pay be more enticing.
And from there I'll go into hiring externals. Yes, I know that a lot of people are pissed about this, but I honestly don't think it is that bad of an idea. I have read a lot of post saying that brand TM could do the job and basically anyone can but really that's not true. I have some great brand tm's in my store but I could never see them being a VML. VML will be doing a lot of remerching and flexing and it must be done properly so that it is visually appealing and creating that moment. Are there current TM and TL that are qualified absolutely and they should be given a chance but also there are a lot that are not.
And then that brings me to really the biggest problem with VML , the etl's. My etl's don't exactly have a sense of style or merchandising, so when they see something full they think hey that looks good. Not always the case. I have even seen pictures tweeted of full endcaps that aren't styled correctly . They have a VML tool for the STL to follow up with but still it not enough. I think there should one day maybe be a VMETL . Yes I know that right now there is a VMml but there needs to be a position in between. How do you do an interview for a style position when you know nothing about style. Granted the flip chart does tell them what the answer should be.
I think that maybe target just did a shit job at rolling this new position out. I do think It's a great step in the right direction and I myself would have gone for the position had I not already been interviewing for etl.
Obviously these are just my thought and opinions and I know some won't agree. I do have degrees in design and art so I like to think I know what good style is.
Ok so here goes , first I think there are a lot of misconceptions as to what the job is.
First yes it pay grade 17 but no your not a SrTL. The reason they made the position a pg17 was so they could attract more external candidates, yes target wants externals with degrees for this position. Plain and simple pg17 so they can pay be more enticing.
And from there I'll go into hiring externals. Yes, I know that a lot of people are pissed about this, but I honestly don't think it is that bad of an idea. I have read a lot of post saying that brand TM could do the job and basically anyone can but really that's not true. I have some great brand tm's in my store but I could never see them being a VML. VML will be doing a lot of remerching and flexing and it must be done properly so that it is visually appealing and creating that moment. Are there current TM and TL that are qualified absolutely and they should be given a chance but also there are a lot that are not.
And then that brings me to really the biggest problem with VML , the etl's. My etl's don't exactly have a sense of style or merchandising, so when they see something full they think hey that looks good. Not always the case. I have even seen pictures tweeted of full endcaps that aren't styled correctly . They have a VML tool for the STL to follow up with but still it not enough. I think there should one day maybe be a VMETL . Yes I know that right now there is a VMml but there needs to be a position in between. How do you do an interview for a style position when you know nothing about style. Granted the flip chart does tell them what the answer should be.
I think that maybe target just did a shit job at rolling this new position out. I do think It's a great step in the right direction and I myself would have gone for the position had I not already been interviewing for etl.
Obviously these are just my thought and opinions and I know some won't agree. I do have degrees in design and art so I like to think I know what good style is.