Also to fill up empty shelf space between one major set and another i.e. we just pulled all the Christmas merch, we haven't got the the Valentines merch yet, lets flex a bunch of plastic here because they take up space and it won't look like we have empty shelves.
What it does not mean it taking it on yourself to spread out what ever stock is on the shelf to fill in gaps so the shelves look full.
That too often results in the people stocking the shelves thinking it is full, or having to move the shit.
This is a TL or ETL thing.