Archived NEW BRAND: Smartly

[Amanda Cantwell]

Say Hello to Smartly, Target’s Newest Owned Brand With Most Items Under $2 - https://corporate.target.com/article/2018/10/smartly

literally just cheaper up&up (I wonder if up&up will now get a rebrand as a slightly higher end line-- I hope so bc I really like it)

clear strategy here is "come for the cheap essentials, stay for the clothes and home goods"... from a business standpoint, this brand is a wicked good idea. sacrifice margins on stuff (cheap essentials) where the margins weren't really that fantastic anyway, get guests in store, and then they end up filling their cart with expensive clothes and home goods.

 

[seasonaldude]

A brand TMs can afford!

 

[Dog]

I like the packaging

 

[SugarSugar]

I like the packaging

Idk. Great design but bottle feels cheap. One of the bottle broke from the package and spilled all over the floor. One thing I learned from Up and Up is that they make terrible nozzles.

 

[Dog]

Idk. It's feel cheap. One of the bottle broke from the package and spilled all over the floor.

Ohh sorry I meant the way it looks/the design I honestly haven’t had any experience with the actual quality but that sucks to hear

 

[SugarSugar]

Ohh sorry I meant the way it looks/the design I honestly haven’t had any experience with the actual quality but that sucks to hear

Oops just edited. But yea nice design but quality could be better.

 

[seasonaldude]

I wonder what the actual product quality is like. A 4-pack of toilet paper for 99 cents? I don't know if it's possible to get rougher than what's in the bathrooms, but if I buy that I fear I'll discover that it is.

 

[CeeCee]

So this rolled out 4 days ago and I have worked three of those days but no one has shared this new brand with me. I’m so glad I found this site so I can stay on top of stuff.

 

[Amanda Cantwell]

So this rolled out 4 days ago and I have worked three of those days but no one has shared this new brand with me. I’m so glad I found this site do I can stay on top of stuff.

I check A Bullseye View once every few weeks.

 

[Antennae]

Lol some of the sandwich bags for Smartly were on recall two weeks ago.

 

[Black Sheep 214]

Lol some of the sandwich bags for Smartly were on recall two weeks ago.

That was quick...😳

 

[HLN13]

We’ve been setting this in waves, anyone else? We’ve had the Smartly paper towels out for almost a month now, and paper plates were just set a week ago, but that’s it. We still don’t have cleaners set yet. I had a guest come in two days ago looking for Smartly shaving cream and I had to get some for him out of the back.

 

[GoodyNN]

I just bought the liquid dishwasher detergent. Haven't started using it yet, though, I've got a partial bottle of Cascade to use up because up&up was gone for so long and pods don't fully dissolve in my dishwasher.

 

[dannyy315]

I wonder what the actual product quality is like. A 4-pack of toilet paper for 99 cents? I don't know if it's possible to get rougher than what's in the bathrooms, but if I buy that I fear I'll discover that it is.

I think the quality is good, but you don’t get a lot of it. It’s only 66.6 total square feet.

 

[cashiergirl12]

Literally had someone come in looking for this brand today and I had no idea what they were talking about 🙄 gotta love the communication

 

[WalksforMiles]

Heh... so that’s what I did the hand soap revision for. To make space for this brand.

 

[oath2order]

Shakira shakira

 

[TTGOz]

I saw Smartly paper towels the other day on the shelf for something like $2.09 and was wondering what it was.

Now I know,

 

[Leo47]

I really like the packaging I think it looks really good for such a cheap brand. And I’m excited to try it because the prices are great I hope it’s not trash

 

[can't touch this]

waiting for guests to ask me about "Smarty" brand stuff

 

[Hardlinesmaster]

It better be than up & up.

 

[allnew2]

It better be than up & up.

Doesn’t seem so if we just set it and got a recall for it

 

[CoolLife24]

I believe my store is behind I did not see this brand yet at my store

 

[Times Up]

I just had my 1st guest checkout with the 2 pack of paper towels. Only $1.19! However the rolls were sort of "squishy" which implies they're not very durable. Probably better off buying 1 roll of the more expensive brands.

 

[FlowTeamChick]

I just had my 1st guest checkout with the 2 pack of paper towels. Only $1.19! However the rolls were sort of "squishy" which implies they're not very durable. Probably better off buying 1 roll of the more expensive brands.

Or there's a lot of air in a loosely rolled roll. Still agree with the conclusion of buying something that costs a bit more. That said, I hope the up & up paper towels aren't going away.