No idea, we were having a really bad RedCard streak (we had 0 for like 5 days) and she was in a horrible mood that day but still tried to have fun and smiled and laughed and joked until she said "Alright well, get me some RedCards! 🙂))) or I'll lose my job." and I laughed and said "Oh haha then oh yeah I might definitely wanna do that then!!! hahahaha" and thinking it was a joke but the fun was over when she lost her laugh and looked me dead in the eye and said "I'm not joking."
I think it might be more of a part of their job to inspire their Cashiers to get redcards, as I think they have a goal to reach for each shift as well, where as we have the "One RedCard every 200-250 transactions goal" I have no idea but apparently it's a part of her job to meet a quota... that's the word! She has a monthly quota to reach! And that's why she might of said that.
I honestly don't ask if they have or want a redcard unless their bill sky-rockets to $150+ or where they save more than $5 so it shows on the POS. My bad for doing that but people simply don't want it unless they have real savings. Honestly 5% isn't even that much, and people have no incentive to sign up in the first place they just get the 5% off right away. Take a look at the Amazon Card for example; free $70 gift card when you sign up. Buy $200 worth of groceries at target and sign up for a red card and save $10. $400 worth of groceries = $20 saved. Wow so much lol.
If you could get a nifty 15% when you sign up as a courtesy reward I'm sure everyone would rush to sign up. So you buy $200 worth of groceries, you save $30. $400 worth of groceries? Pfft, no problem. Save $60 bucks. After that only the 5% applies and people will look at it as "something at least"
I'd totally pitch the RedCard more if there was an incentive for the customer... I wanna say I'd also ask if there were incentives for me to pitch it but I have to remember my future promotions and graduations to other departments are on the line if I don't bring in redcards. I've got 5 currently and I reach 90 days tomorrow. 🙂