So, people were interested enough to try a tonnn of things on, but nothing's really selling except, one of the pairs of sunglasses sold out, some of the sneakers are gone, that dress at the top of the buzzfeed piece is gone, and the dress I wanted is gone.
There's a cropped swim top that's so cute and the right amount of covered for me to feel comfortable in it, but I don't go to the beach enough to justify the purchase (it was $25, but I'm cheap). I've noticed that Target does some similar styles shortly after the designer collections go... and sometimes before (a bunch of the print-heavy xhilaration we have now seems like a toned down pilotto), so I'm hoping they do a cropped swim top.
In conclusion, though, pilotto doesn't seem to be a success. I wonder how it's going at net-a-porter's site.
Update: Decided to just check net-a-porter. They only have 7 items left. I clicked on one thing and all but two sizes were sold out.